TV and Social Ad Production: Recruitment Campaign
Case Study Client: Nova Scotia Boatbuilders Association (NSBA)
We were contracted by the Nova Scotia Boatbuilder's Association to develop a story-driven commercial that would act as a recruitment tool for the provincial boatbuilding industry. Through testimonial interview with a known boatbuilder, we showcased the pride workers had in their craft. The TV ad aired nationally, including during Hockey Night in Canada NHL games, and has been a successful tool in driving interest in the industry.
Deliverables: One video with three length variations (15s, 30s and 60s)
Timeline: 3-4 weeks
Brand Story Production: Virtual Award Ceremony
Case Study Client: Certified Management Consultants of BC (CMC-BC)
We helped the Certified Management Consultant’s British Columbia Chapter produce a series of story-driven videos to recognize a number of outstanding, award-winning organization members. We traveled across the province to capture these consultants’ stories - learning about the experiences and insight that lead to their achievements today. The inspiring videos were presented at CMC-BC’s annual awards ceremony for all members to see.
Deliverables: 4 videos highlighting award winners
Timeline: 5-6 weeks
Documentary Film Production: Tough Pills
We produced a 30-minute documentary ‘Tough Pills’ about UFC fighter Tristan Connelly’s determined battle to return to the octagon after a long unplanned hiatus. A seemingly non-serious car accident in 2019 would become the precipice for a tough uphill battle regarding his physical and mental health.
Online Course Production: Business Masterclass
Case Study Client: Ron Lovett’s ‘Scaling Culture’
We helped execute the production and post-production efforts on the bulk of this content-rich masterclass. The 'Scaling Culture Masterclass’ is an engaging video series led by Canadian entrepreneur, Ron Lovett, aimed at teaching business leaders how to scale their companies. In the end, we delivered over six hours of polished content ready to be distributed for sale.
Deliverables: 8 modules, 70 lessons of content (6+ hours), 1x course promo
Timeline: 10 months
Interview Video Production: Mental Health Awareness Campaign
Case Study Client: Pacific Immigrant Resources Society (PIRS)
As part of the Immigrant Women Advisory Committee (IWAC) initiative, we helped produce the Mental Health Project - exploring how the complex and demanding processes of migration and settlement impact newcomer women’s health and well-being. For the project, five immigrant and refugee women at different stages of their settlement in Canada shared personal experiences and views on the topic.
Deliverables: 5x testimonial account videos
Timeline: 4-5 weeks
Mini-Doc Series Production: Subject of Art
We produced a short series of 60-second mini-docs highlighting unique artists from the Vancouver, BC area. From dancers to painters to tattoo artists, we wanted to hear what inspires these individuals to do what they do.
Are you ready to put your brand’s story into action?
Your brand's story is what sets you apart from the competition. At Zest Media Productions, we know that sharing your unique story through visually striking and strategic videos can help grow your business and bring awareness to your message. Video is no longer a “nice-to-have” thing - don't miss out on the opportunity to share your brand's unique story. Want to hear chat with an expert? We’d love to hear from you.
